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Get to know us

Designed on Florida's Coast

5 Twelve Designs was founded in St. Augustine, FL to celebrate the slower pace, natural beauty, and everyday lifestyle of coastal living.

Our company was built on a simple idea:
create products people actually want to keep, wear, and use not just scroll past.

What started as a creative outlet has evolved into a focused brand built around two distinct collections, each with its own purpose, but both rooted in intentional design and real-life usability.

The Collections We Create
Beak & Tide™

Coastal-inspired apparel designed for people who live for salt air, sun, and a laid-back state of mind.
This isn’t tourist-shop clothing, it’s everyday wear with personality, humor, and a point of view.

Coastal Prints

Artwork that captures the feeling of coastal living without trying too hard.
These pieces are designed to bring character into a space, not just fill a wall.

Coastal lifestyle branding featuring a watercolor pier art print and nautical Beak and Tide apparel.
Coastal lifestyle branding featuring a watercolor pier art print and nautical Beak and Tide apparel.

Why 5 Twelve Designs Exists

Most products today fall into one of two categories:

  • Overdesigned and impractical

  • Generic and forgettable

5 Twelve Designs creates products that are clean, thoughtful, and built to be used.

Everything is created with a focus on:

  • Simplicity over clutter

  • Quality over quantity

  • Designs that hold up over time

How We Work

We operate as a modern, lean brand:

  • Products are made or fulfilled on demand (no excess inventory, no waste)

  • Every design is created with intention, not churned out for volume

If the design doesn’t meet the standard, it doesn’t get released. It's as simple as that.

A woman wears a Beak and Tide saltwater supervisor coastal lifestyle t-shirt at the beach.A woman wears a Beak and Tide saltwater supervisor coastal lifestyle t-shirt at the beach.

The Bottom Line

5 Twelve Designs isn’t trying to be everything to everyone.

It’s about:

  • Coastal lifestyle without the cliché

  • Art that feels personal

  • And most importantly, products that earn their place in your life.

Thank you for visiting message over a serene beach sunset with sand dunes and ocean waves.
Thank you for visiting message over a serene beach sunset with sand dunes and ocean waves.